Phocuswright Europe's program provides you with insights and expertise directly from Europe's leading travel companies. Here are the top 5 topics we look forward to discussing and debating with attendees, speakers and innovators:

  1. (Not) Alternative Lodging (Anymore)
    Private accommodation has always been a part of the European leisure landscape. Now Europe's largest companies have their eyes on the more than €487 billion global travel accommodation market.
  2. How to Succeed in Europe's OTA Landscape
    When global giants are pushing the competition, specialization is key. Take a deep dive into Europe's changing OTA ecosystem.
  3. Travel Tech with Leading Innovators
    We'll uncover the impact of blockchain, A.I., machine learning, chat, bots and more. See and understand the next level of tech innovation through the lenses of Europe's biggest companies like Accor, Lufthansa, Airbnb, Google, Facebook, Hopper and more.
  4. Travel's Third-Largest Segment: Tours and Activities
    Global travel activities has the potential to be a €138 billion market by 2021, so it's no wonder that many companies want to get into the act. A select few will have what it takes to break new ground in this fragmented, manual marketplace that's just screaming for technology solutions to catapult it ahead.
  5. Learn How to Make it in Asia
    Asia's leading travel technology conference (Web in Travel) brings its unerring eye on Asia to the Phocuswright stage again. They'll tell the story from both the perspectives of leading travel insiders from Asia as well as European brands which have successfully expanded in the region. Arm yourself with the right knowledge, insights and practical skills to do better in Asia with these WIT Europe sessions.

Here's the program, full of more hot topics. What do you want to talk about at Phocuswright Europe? Tweet @Phocuswright with your topics!

Register today.