Greg Land

Global Industry Leader - Aviation, Hospitality and Travel
IBM

2021 Phocuswright Europe speaker

Greg Land Global Industry Leader - Aviation, Hospitality and Travel
Greg Land serves as Global Industry Leader with global responsibility for Aviation,
Hospitality and Travel Related Services industry segment (includes airlines,
airports, hotels, gaming & casino, cruise lines, car rental, GDS, OTA, TMC and
tour operators)
Prior to joining IBM, he served in leadership roles with American Airlines, Sabre,
Wyndham Hotel Group and Radius Global Travel Management spanning a 23-
year career across the travel industry.
He currently represents IBM on the Open Travel Alliance Board, and the World
Travel & Tourism Council (WTTC) and is on the WTTC global task force for Post-
COVID Recovery Planning.
Mr. Land holds bachelor’s degrees in Computer Science and Accounting, and
completed his masters of business administration at Oklahoma State University.
He also completed the executive leadership program at The Wharton School of
Business.