Phocuswright Europe
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24-26 May 2027, London, U.K.
Phocuswright Europe

5 strategic reasons travel execs prioritize Phocuswright Europe

Published April 2025

If you're leading strategy, investment, innovation or growth in travel — this is the event you attend. Not for the optics, but for the outcomes.

Here’s exactly why Phocuswright Europe is worth your time and budget this June:

1. A European perspective with global reach

Europe’s travel market is back — and growing. With gross bookings projected to climb to €403 billion by 2027, the region is regaining strength as both a proving ground and global launchpad. At Phocuswright Europe, leaders from across the continent (and beyond) gather to address what’s next — from mobile-led growth to new international strategies. If you’re planning for global scale, this is where to sharpen your edge.

2. Unfiltered conversations with industry leaders

You won’t hear recycled soundbites. From suppliers investing aggressively in direct channels to OTAs navigating a shifting competitive landscape, we get into what’s really driving decisions. Our editorial-led sessions tackle topics like digital identity, AI adoption, and the evolving distribution power dynamic — with speakers who are shaping these changes from the inside.

3. High-impact networking with the right people

Phocuswright Europe attracts senior decision-makers from across the travel ecosystem — from established global brands to the most ambitious disruptors. It’s a highly efficient way to connect with peers, partners, investors and innovators who are actively shaping strategy, deploying capital and testing new models. Whether you’re seeking insight, collaboration or competitive intelligence, this is where the right conversations happen.

4. Meaningful engagement in small-group setting

Whether it’s about mobile bookings gaining ground across rail, car hire and hotels, or how international recovery is reshaping accommodation strategies — our roundtables and breakouts are designed for practical, candid exchange. You’ll get to ask questions, challenge assumptions, and benchmark your approach in conversations that don’t happen on the main stage.

5. Motivation, visibility, and professional growth

Step away from the day-to-day and gain perspective. Whether it’s fresh thinking from the main stage or unexpected insights in conversation, Phocuswright Europe is designed to challenge assumptions and spark new ideas. It’s also a strong platform to raise visibility for your business — not through hard selling, but by showing up, contributing to the dialogue, and engaging with the industry’s most forward-thinking minds.

Bottom line: This is where senior leaders go to stay sharp, make the right connections and move the business forward.

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Phocuswright Europe
24-26 May 2027
London, U.K.
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Copyright © 2026 by Northstar Travel Media LLC. All Rights Reserved. Phocuswright, Inc., 301 Route 17 N., Suite 1150, Rutherford, NJ 07070 USA | Telephone: +1 201 902-2000
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