Buckle up! Europe's short-term rental market is a rollercoaster of soaring demand, evolving regulations and fierce competition. Airbnb continues to dominate the peer-to-peer space and HomeToGo has emerged as a nimble contender through strategic acquisitions and innovation. So how are these two industry giants reshaping the short-term rental market in Europe? From AI-driven booking experiences to stricter local policies, this session will unpack the forces shaping the future of alternative accommodations—and what it means for travelers, suppliers and platforms alike.
