John Boris

Chief Growth Officer

2023 Phocuswright Europe speaker

John Boris Chief Growth Officer
John leads Tripadvisor’s global marketing organization, inclusive of customer acquisition and engagement, performance and brand marketing, communications and industry affairs, marketing analytics, creative and design and marketing efficiency, brand reach and resonance, and partnerships.

Most recently, John served as Chief Growth Officer for Immutable, a leading blockchain company powering web3 games. Prior, he was CEO of IfOnly, a leading direct-to-consumer and B2B technical platform and marketplace for incredible events and experiences, which was acquired by Mastercard in late 2019. John brings 25 years of C-level marketing and management experience from leading consumer brands including Shutterfly where he served as Chief Marketing Officer, Lonely Planet, Zagat Survey,, FreshDirect and Radio City Music Hall/Madison Square Garden.

John holds a Masters in Business Administration from New York University’s Stern School of Business and a BA from Middlebury College.

John’s favorite travel destination is the British Virgin Islands.


Tuesday, June 13, 2023
9:10 AM – 9:30 AM CET

Executive Interview: Back to Basics

The first true social platform for travel goes back to its roots as the trusted place for everyone's trip planning.

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